MI HIKE

publication | digital ads | app
social media | website | branded gear

The MI Hike brand is targeted toward beginner hikers who want to learn more about or start trail hiking. Showing images in the publication of what you will see and general information about each trail, will allow users to decide which trail is best for them. The app includes a function for tracking fitness activity. The more people see their workout goals being made from one activity, the more they will want to do it.